Flippin’ fun

Dunrobin’s Marcie Weber line of Love Beach flip-flops are designed to be foot-friendly.

Finding a flip-flop that is both pretty and foot-friendly is so rare that Dunrobin’s Marcie Weber decided to design her own collection. The result is Love Beach, a new line of designer flip-flops, that sizzle with style and sass. Bright and cheerful, the colours include turquoise, sunny yellow and orange, blue, white and black.

“I lived on a lake growing up in B.C. and would spend months wearing flip-flops. I love them and have literally owned hundreds of pairs. But most flip-flops have limitations and fall apart before too long.”

Flip-flops are big business and becoming more mainstream as workplaces relax dress codes. The North American market alone is estimated at more than $2 billion a year. Americans purchase approximately 200 million flip-flops every year; Canadians about 20 million, Weber says.

A former high-tech executive, Weber spent 15 years commuting from Ottawa to jobs in Washington, D.C., and Montreal. Tired of the travel, she decided to take the plunge and open her own business.

She began researching the industry and met with several shoe manufacturers before finding her “solemate,” a top athletic footwear designer based in Toronto. Weber currently has seven distributors across Canada and is poised to launch in the U.S. The shoes, which retail for $40, are made in China.

Love Beach designs include Love Bubble, Peacock and Summer Floral, which each have two different colours.

The footwear has a patented footbed design for comfort and traction, while the Y-strap is made of a supple plastic that holds its shape and hugs your foot.

The gold-plated, custom-designed pendants are interchangeable and corrosive resistant so you can wear them into the ocean. Pendant designs include a daisy, peacock and summer flower with a dolphin, palm tree and shell design in the works.

The shoes can be purchased online at lovebeachstyle.com and are in 60 stores across Canada and 15 in Ottawa. Weber is working on rolling out a tween line and wedge heels.

‘We had a number of people test our flip-flops when travelling to high-end resorts in the south. You can wear Love Beach flip-flops from the beach to the bistro.’

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